Your booth or display is one of the first things people see when they walk around the floor. With so many companies around, though, it can be a bit of a challenge to get your target market’s attention. Hiring the services of a booth builder can help in ensuring that you get the best display for your booth.
Here are eleven things you’ll need to consider before you pick one out of the many trade show exhibit companies in the industry.
How long has the company been around? If the firm has been in the business for years, then you’re in good hands, Business News Daily says. Shady businesses often close after a year. The longer the business has been in operation, the better.
What kind of services does the firm offer? Not all exhibit design companies offer custom options. You’ll need to check for that detail before you pick a display provider.
What do other clients say about the company? Are they happy and satisfied with the results? Go over the comments and find out.
If the firm has an exceptional reputation for building booths and displays that address the needs of the business and help generate more traffic for the company, then that’s a good sign. If the company seems to have a poor reputation, though, go elsewhere for options.
Are the displays of excellent quality? If a small gust of wind is enough to knock the display to the ground, then that may be an indication of poor quality. Spend more money on your display. Look for quality options. That decision is sure to pay off when your displays grab your target market’s interest.
Ease of communication is another important consideration. If you can’t communicate with the firm with ease, then that could lead to a lot of problems. It would be best if you choose an exhibit provider that’s responsive in terms of communication.
Bad customer service can stress you out. Look for firms that offer courteous and exceptional customer service instead. When problems or issues come up, you’ll have an easier time arriving at a resolution, knowing that you’ve got a good customer service team to help you.
Pick a display provider that knows how to bring your character to the booth and displays, The Balance says. If the firm understands what your business is about and knows how to create displays that are consistent with the tone and image of your brand, then
Talk to the firm to see if they can get the displays done according to your timeline. If you’re on a deadline, you’ll want to get in touch with a display firm a few months earlier for the displays.
Does the firm have the expertise to create displays with interactive technology? Find out if that’s the case. Interactive displays can help you boost attendance to your booth.
Know what the quote covers. Discuss terms and conditions before you sign on the dotted line.